3 Jedi-Mind Tricks for Bootcamps
August 6, 2010 by Craig Ballantyne
Filed under Bootcamp Marketing Tip
The other week I was interviewed by another Canadian fitness expert, Rob King, from Newfoundland.
He asked me, “Craig, after helping thousands and thousands of people online, in the gym, and through Men’s Health magazine, what are the 3 biggest motivational jedi mind tricks you can give us?”
Ok, maybe he didn’t say “jedi mind tricks”. But that’s what I gave him.
Now these answers are great for your clients, but they also relate to running bootcamps.
Here’s what I told him…
1) Set goals with a deadline & a reward/punishment for your results.
So sit down, look at your calendar, and circle the date that marks when you want to reach your goal. If you do, you get a reward. If you don’t, set a punishment. That will inspire you to action.
Not only does that work with your bootcampers (in setting fat loss goals), but also for you in setting business goals.
2) Get social support.
Put yourself in the right environment and hang around other achievers. You can’t soar with eagles if you are hanging around turkeys.
This is obvious for your campers…they get more results when training in your camps, so make sure they know it and that they tell everyone they know. Remember to always harness the power of referrals.
Plus, you need to get out to events and network with other bootcamp owners to share your best client-attraction strategies.
3) You must TRULY believe in yourself.
You must stop with the “I’ll give this a try” mindset, and switch to a “I’m going to succeed no matter what” belief. When you get that, you’re golden.
We’ve all seen this with our clients…someone who doesn’t believe they can succeed will struggle, while those clients with a positive attitude get more results.
It’s the same for you. And if you need motivational help, one of the best bootcamp experts for this is Steve Hochman.
BONUS TIP) Educate yourself.
Never give up looking for new clues to success. The most successful people in life are often simply the most persistent.
Always be showing your clients new nutrition strategies so that they don’t sabotage their fat loss when they are on their own.
And for you…make sure that you are doing everything to learn great new training techniques while at the same time studying simple systems for getting new clients.
Craig Ballantyne, CSCS, MS
Author, TT Bootcamps
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